The course focuses on utilizing the Business Model Canvas to think broadly and creatively about business solutions to customer problems. Students work collaboratively and individually to test the critical assumptions of their business model canvas to ensure the viability of their business proposal. This course teaches students to think entrepreneurially in various contexts and to develop and present ideas related to planning and growing a new venture in a logical and convincing form.
Restrictions SCOB Grad Student or consent of SCOB Grad Director