2010-2011 Undergraduate Catalog

Nov 22, 2024

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2010-2011 Undergraduate Catalog [Archived]

Music Business Major - Bachelor of Science

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(92 credits)

Music Core (62 credits):

Theory and Skills (16 credits):

History and Literature (12 credits):

MUS 150 - Introduction to Musical Traditions 3 credits
MUS 237 - Introduction to World Music and Culture 3 credits
MUS 350 - Music History I 3 credits
MUS 351 - Music History II 3 credits

Other Basic Musicianship Courses (5 credits):

MUS 204 - Technology for Musicians 1 credits
MUS 222 - Basic Conducting 2 credits
MUS 260 - Basic Scoring 2 credits

Performance (6 credits):

Choose 4 credits from the following:

MUS 272 (A-G; I-U) - Individual Performance Study 1 credits

Choose 2 credits from the following:

MUS 472 (A-G; I-U) - Individual Performance Study 1 credits

Ensembles (4 credits):

2 additional credits in other ensembles

Choose 2 credits from the following:

MUS 217-*417 - Masterworks Chorale 0-1 credits
MUS 219-*419 - Concert Choir 0-1 credits
MUS 259-*459 - University Symphony 0-1 credits
MUS 269S-*469S - Symphonic Band 0-1 credits
MUS 269W-*469W - Wind Orchestra 0-1 credits

Music Industry Courses (6 credits):

MUS 207 - Introduction to the Music Industry 3 credits
MUS 307 - Career Management in the Music Industry 3 credits

Professional Practice (6 credits):

MUS 499 - Cooperative Professional Practice in Music 2-6 credits (students must take 6 credits)

Music Electives (7 credits)

Business Core (15 credits):

ACCT 200 - Survey of Accounting 3 credits
ECON 200 - Principles of Macroeconomics 3 credits
ECON 201 - Principles of Microeconomics 3 credits
MGT 301 - Survey of Management 3 credits
MKTG 301 - Introduction to Marketing 3 credits

Choose one of the following concentrations:

Music Merchandising Concentration (15 credits)

MKTG 332 - Buyer Behavior 3 credits
MKTG 334 - Promotional Strategy 3 credits
MKTG 353 - Marketing Channel Structure and Strategy 3 credits

Choose one pair from the following:

MKTG 344 - Professional Selling 3 credits
MKTG 444 - Salesforce Management 3 credits

or

MKTG 344 - Professional Selling 3 credits
MKTG 347 - Principles of Retailing 3 credits

or

MKTG 347 - Principles of Retailing 3 credits
MKTG 443 - Business to Business Marketing 3 credits

Business Administration Concentration (15 credits)

BEIT 125 - Information in the Electronic Age 3 credits
FIN 200 - Fundamentals of Finance 3 credits
MGT 400 - Survey of Human Resource Management 3 credits
MIS 376 - Business Computer Systems 3 credits

Choose one from the following:

BUS 263 - Legal Environment and Business 3 credits
MKTG 310 - Marketing for Non-Profit and Service Organizations 3 credits
MKTG 332 - Buyer Behavior 3 credits