2018-2019 Undergraduate Catalog 
    
    Apr 25, 2024  
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2018-2019 Undergraduate Catalog [Archived]

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RCSM 483 - Fundamentals of Fundraising

3 credits

Description
This course explores the fundamentals of fundraising for nonprofit organizations by studying the following: donor motivation, prospecting, relationship cultivation, case statements, annual funds, major gifts, capital campaigns, planned giving, special events, online fundraising, ethics and legal issues, technology, professional organizations, and professional development.


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