2018-2019 Undergraduate Catalog 
    
    Apr 19, 2024  
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2018-2019 Undergraduate Catalog [Archived]

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MKTG 347 - Principles of Retailing

3 credits

Description
The practice of efficient retailing operations is studied. Subjects include: store location, pricing, promotion, personnel and organization, merchandise planning, and control.

Prerequisites
MKTG 301 or BUS 361.


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