2011-2012 Undergraduate Catalog 
    
    Jan 02, 2025  
2011-2012 Undergraduate Catalog [Archived]

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MKTG 444 - Salesforce Management


3 credits

Description
Examines the strategic management of an outside salesforce within a global business to business environment. Covers salesforce recruitment, organization, motivation, and control.

Prerequisites
MKTG 344 or approval of department chair.


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