2011-2012 Undergraduate Catalog 
    
    Jan 02, 2025  
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2011-2012 Undergraduate Catalog [Archived]

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MKTG 344 - Professional Selling

3 credits

Description
Examines professional selling within the context of business to business markets. Develops the skills required to find qualified prospects, convert qualified prospects into satisfied customers, and grow revenues over time through the development of productive business relationships. 

Prerequisites
MKTG 301 or BUS 361.


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